Combining my passion for sport and communication I was co-founder of The Online Rule, a new website which focused on the way in which the sporting industry had embraced digital. The site is made up of a combination of news, analysis and interviews with people at the very apex of sport and social media. 

As I was no longer able to dedicate the time to the site that I would have liked to I decided to step back from The Online Rule in May 2015, handing over full control to co-editor Scott Goodacre who continues to do a fantastic job.